Remove AdChoices (Detailed Removal Instructions) - Uninstall Instructions

removal by Olivia Morelli - -   Also known as Ad Choices | Type: System tools

The problem with AdChoices ads


Many computer users complain about bothering Ad Choices ads which flood their browsers with an excessive amount of unwanted commercial content. First of all, we have to stress out that this program is legitimate. AdChoices is not a virus and doesn’t include any malicious features. It’s an online advertising service that allows companies to apply interest-based online advertising strategy. This service allows delivering personalised ads for Internet users.

Companies, which use this advertising method, learn about users’ preferences by using cookies, which means ads are based on users’ browsing and search history. In the Privacy Policy the Digital Advertising Alliance (DAA), the developers of AdChoices, inform that they collect personal information (users provide it, if they contact DAA directly) and non-personal information (browser type, IP address, technical information of the device, browsing history, time spent on particular pages, etc.).

They claim that data gathering is completely safe activity; however, some information might be shared with third-party companies in order to deliver personalised advertisements to Internet users. Ads might contain links that lead to third-party websites, but DAA does not control them. So, users have to secure their computer and personal information themselves. But AdChoices removal is considered not only for this reason. Mostly, they want to get rid of the ads because they interrupt browsing the Internet.

Users see an excessive amount of AdChoices pop ups because their computers were infected with an adware program or they have installed suspicious browser extensions or add-ons. Typically, ads and banners do not crash browsers or slowdown computer’s performance, but some users face these issues.

An excessive amount of ads is the first symptom that computer has been infected. Even though some ads might look reliable, they might lead to high-risk websites or offer bogus software updates. So, if you have noticed an increased amount of advertisements, you should stay away from them.

Ads delivered by AdChoices have the same icon that identifies all companies that are using this service. Users can click on the icon and learn more about the advertiser, decline data gathering practice, mark advert as irrelevant and inform that they don’t want to see it again. Unfortunately, if these ads are delivered because of the computer infection, no one bothers about user’s preferences.

If you want to get rid of Ad Choices, you have to find and eliminate adware program or tools that are responsible for delivering commercial content. You can do it manually or employ ReimageIntego.


Transmission methods

An adware program, which is responsible for AdChoices ads, might have sneaked into your computer bundled with other software downloads. Users claim that they started seeing an excessive amount of ads after latest Java and Flash Player updates. So, this annoying adware might be carried with them. Don’t forget to use reliable and safe sources for software downloads and updates.

Also, you should stay away from suspicious programs, browser extensions or add-ons, because they might be responsible for flooding the browser with AdChoices pop-ups. Don’t forget that program installers do not adequately disclose about additional programs. So, you have to choose ‘Additional’ or ‘Custom’ software installation mode and block additional programs installation.

AdChoices removal guide

AdChoices removal requires uninstalling adware program or browser extensions that are responsible for delivering ads. The easiest way to do it is to use powerful security tool and run a full system scan.

If you don’t use any antivirus program, install one of the programs offered bellow. If you have it already, before scanning the system, you have to update the program. An outdated version might miss some of the components. Additionally, you can remove AdChoices manually. This method requires patience, knowledge, and attentiveness.

So, if you are not an advanced computer user, it’s better for you to choose automatic removal.

You may remove virus damage with a help of ReimageIntego. SpyHunter 5Combo Cleaner and Malwarebytes are recommended to detect potentially unwanted programs and viruses with all their files and registry entries that are related to them.

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Alternative Security Tools
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Alternative Security Tools
Different software has a different purpose. If you didn’t succeed in fixing corrupted files with Intego, try running Combo Cleaner.

To remove AdChoices, follow these steps:

Uninstall AdChoices in Windows systems

You have to find and eliminate the program which might be responsible for installing an adware program which is responsible of delivering AdChoices ads.

  1. Go to Start Control Panel Programs and Features (if you are Windows XP user, open Add/Remove Programs). Go to 'Start -> Control Panel -> Programs and Features' (if you are 'Windows XP' user, open 'Add/Remove Programs').
  2. If you are Windows 10 / Windows 8 user, click on Windows icon in the lower left corner of the screen to open Quick Access Menu. Then click Control Panel and select Uninstall a Program. If you are 'Windows 10 / Windows 8' user, click on Windows icon in the lower left corner of the screen to open 'Quick Access Menu'. Then click 'Control Panel' and select 'Uninstall a Program'.
  3. Remove AdChoices and programs related to it
    Now, take a look at the list of programs and find AdChoices or other programs that you do not remember installing.
  4. Right-click on these programs and select "Uninstall." Then click OK to save changes. Right-click every suspicious program and select 'Uninstall'

Uninstall AdChoices in Mac OS X system

You should remember which programs you have recently installed. These programs might be responsible for installing adware or browser extensions that are delivering and an excessive amount of AdChoices ads.

  1. Users who use OS X should click on Go button, which can be found at the top left corner of the screen and select Applications. Click on 'Go' to open a drop-down menu and select 'Applications'.
  2. Wait until you see Applications folder and look for AdChoices or any other suspicious programs on it. Now right click on every of such entries and select Move to Trash. Click on each malicious application and select 'Move to Trash'

Delete AdChoices from Internet Explorer (IE)

Check the list of installed add-ons. Some of these tools might be the reason why you receive lots of advertisements. Eliminate suspicious add-ons and enjoy browsing again.

  1. Delete suspicious browser add-ons
    Launch Internet Explorer, and then open IE by clicking on the Gear icon, which is located at the top right corner of the Internet browser. Then, click Manage Add-ons. Open browser menu and go to 'Manage add-ons'
  2. Manage Add-ons window will appear on your screen. Now, search for AdChoices and other questionable browser add-ons. Right-click them on each of them and select Disable. To eliminate malicious applications, right-click on each of them and click 'Disable'
  3. If virus altered your homepage, change it:
    Click the Gear icon at the top right corner of the Internet browser and then click Internet Options. Stay in General section.
  4. Now, delete malicious URL and enter Delete suspicious URL, type in your preferable site name and click 'Apply' to save
  5. Reset all Internet Explorer settings
    Click on Gear icon and then opt for Internet options. Then go to Advanced section.
  6. Click Reset.
  7. A new window appears, and then you have to tick Delete personal settings and click Reset to finalise AdChoices removal. In 'Advanced' tab, click 'Reset'. Then tick 'Delete personal settings' and click 'Reset'.

Delete AdChoices from Microsoft Edge

To eliminate AdChoices ads you should go to the settings and clear browsing data.

Reset settings in Microsoft Edge (Technique No.1):

  1. Open Microsoft Edge browser, then click on More button, which is situated at the top right edge of the screen
  2. Select Settings from the drop down menu.
  3. When the Settings panel appears, find Clear browsing data section and hit Choose what to clear button. Open Settings and click on 'Choose what to clear' button
  4. Then mark all components that you wish to delete and after that hit Clear. Click 'Clear'
  5. Right-click the Start button (that has Windows logo on it) and choose Task Manager. Right-click the Start button again and choose 'Task Manager'
  6. Go to Processes tab and look for Microsoft Edge.
  7. Right-click on it and select Go to details. If there is no Go to details option, select More details and carry out previous instructions. Right-click on 'Microsoft Edge' and choose 'Go to details' option If 'Go to details' option does not show up, choose 'More details' instead
  8. Once Details tab appears, look for entries that contain Microsoft Edge name. Right-click on such individual entries and choose End Task option to terminate them. Locate all entries that relate to Microsoft Edge and click 'End Task'

Reset Microsoft Edge (Technique No.2):

In case the Technique No.1 did not help you to fix the problem, use advanced Edge reset option.

  1. Important: you must backup your files before you use these tips
  2. Locate this folder on your PC: C:\Users\%username%\AppData\Local\Packages\Microsoft.MicrosoftEdge_8wekyb3d8bbwe.
  3. Select all items in this folder and right-click with your mouse. Select Delete. Open Microsoft Edge folder on your PC, click every entry with the right mouse button and select 'Delete'
  4. Click on the Start button (that has Windows Logo on it) and in Search my stuff field, type in window power.
  5. With the right button of your mouse, click on every entry and select Run as administrator. Locate where Windows PowerShell is, right-click on it and click on 'Run as administrator' option
  6. Once you get Admin's rights, Windows PowerShell window should show up shortly. Paste this line:
    Get-AppXPackage -AllUsers -Name Microsoft.MicrosoftEdge | Foreach {Add-AppxPackage -DisableDevelopmentMode -Register $($_.InstallLocation)\AppXManifest.xml -Verbose}
    after PS C:\WINDOWS\system32> and hit Enter. Copy and then paste the necessary command and hit 'Enter'

After completing these steps, Microsoft Edge should be AdChoices-free.

Delete AdChoices from Mozilla Firefox (FF)

You have to look for suspicious browser extensions in the section 'Add-ons'. Once you find, remove them all.

  1. Delete suspicious browser extensions
    Launch Mozilla Firefox, and then open menu (click a button at the top right corner). Then, go to Add-ons Extensions. Open browser menu and go to 'Add-ons'
  2. Now, locate AdChoices and other suspicious extensions. Click Remove to eliminate them. Go to 'Extensions' and locate malicious browser add-ons. Hit 'Remove' button to delete each entry
  3. Reset all Mozilla Firefox settings
    Click on the Firefox at the top left corner and then click the question mark. Then, select Troubleshooting Information. Open menu by clicking on the indicated icon and on '?'. Then select 'Troubleshooting Information'.
  4. Reset Firefox to its default state message should appear then. You will see Reset Firefox button. Click this button a few times and finalise AdChoices removal. Hit 'Reset Firefox' button a few times

Delete AdChoices from Google Chrome

Check 'Tools' section in the browser's settings and go to 'Extensions'. You should look for suspicious extensions that might be the cause of AdChoices ads and uninstall them.

  1. Remove malicious extensions
    Launch Google Chrome, and then open menu (click a button at the top right corner). Then, go to Tools Extensions. Open browser's menu, then click 'Tools' and 'Extensions'
  2. Now, look for AdChoices and other suspicious extensions and then click the trash icon to remove them. Find malicious extensions and click on the Trash bin icon to remove them
  3. Open Chrome menu and go to Settings Manage Search engines under the Search section. Once you open browser's 'Settings', click on 'Manage search engines...' button
  4. In Search Engines..., configure default search engine settings. Remove untrustworthy ones. We advise you to leave only Google or another reputable website of your choice. Remove malicious search sites by clicking 'X'
  5. Reset all Google Chrome settings
    Open menu by clicking the button at the top right corner of Google Chrome, and go to Settings.
  6. Scroll down to find Reset browser settings button. Click on it. When in 'Settings', click Show advanced settings and then find 'Reset browser settings' button. Click on it.
  7. Click Reset to approve this action and finish AdChoices removal. Click 'Reset' to finish the removal process.

Delete AdChoices from Safari

Look through 'Extensions' and look through the list. You should find AdChoices ads or similar malicious entires. Then, uninstall them.

  1. Delete suspicious browser extensions
    Open Safari web browser and click on Safari in menu at the top left of the screen. Once you do this, select Preferences. Click on 'Safari' and then select 'Preferences'
  2. Here, select Extensions and look for AdChoices or other suspicious entries. Click on the Uninstall button to get rid each of them. Go to 'Extensions' and remove untrustworthy extensions
  3. Reset all Safari settings
    Open Safari browser and click on Safari in menu section at the top left of the screen. Here, select Reset Safari.... Click on 'Safari' and then select 'Reset Safari...'
  4. Now you will see a detailed dialog window filled with reset options. All of those options are usually checked, but you can specify which of them you want to reset. Click the Reset button to complete AdChoices removal process. Select all checkboxes and click 'Reset'

Even if you have completed all the steps above, we still strongly recommend you to scan your computer system with a powerful anti-malware software. It is advisable to do that because an automatic malware removal tool can detect and delete all remains of AdChoices, for instance, its registry keys. The anti-malware program can help you to easily detect and eliminate possibly dangerous software and malicious viruses in an easy way. You can use any of our top-rated malware removal programs: ReimageIntego, SpyHunter 5Combo Cleaner or Malwarebytes.

Prevent the government from spying on you

As there is a growing debate in government about collecting users' data and spying on citizens, you should take a closer look at this issue and find out what shady ways of gathering information can be used to collect information about you. You need to browse anonymously if you want to avoid any government-initiated spying and tracking of information. 

You can enjoy secure internet browsing and minimize the risk of intrusion into your system if you use Private Internet Access VPN program. This VPN application creates a virtual private network and provides access to the required data without any content restrictions.

Control government and other third party access to your data and ensure safe web browsing. Even if you do not engage in illegal activities and trust your ISP, we recommend being careful about your security. You should take extra precautions and start using a VPN program.

Recover files damaged by a dangerous malware attack

Despite the fact that there are various circumstances that can cause data to be lost on a system, including accidental deletion, the most common reason people lose photos, documents, videos, and other important data is the infection of malware.

Some malicious programs can delete files and prevent the software from running smoothly. However, there is a greater threat from the dangerous viruses that can encrypt documents, system files, and images. Ransomware-type viruses focus on encrypting data and restricting users’ access to files, so you can permanently lose personal data when you download such a virus to your computer.

The ability to unlock encrypted files is very limited, but some programs have a data recovery feature. In some cases, the Data Recovery Pro program can help recover at least some of the data that has been locked by a virus or other cyber infection.

About the author
Olivia Morelli
Olivia Morelli

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